How a Fractional CFO Drives Growth Beyond Traditional Accounting
While accountants and controllers play critical roles in maintaining accuracy and compliance, strategic decision-making often requires a deeper level of financial insight. A fractional Chief Financial Officer (CFO) can provide executive-level financial leadership without the cost of a full-time hire.
For example, consider a private medical practice that struggled with unpredictable cash flow due to insurance reimbursement delays. After engaging a fractional CFO, the practice implemented a rolling 12-month forecast and tracked key performance indicators like days in accounts receivable and patient collection ratios. Within six months, they improved cash flow predictability by 25% and freed up funds to hire an additional provider, boosting revenue capacity without additional financing. These are the kinds of decisions a fractional CFO can make that really move the needle for your business.
Accountant vs. Controller vs. CFO
Every financial role supports your business in a different way.
- Accountants ensure accurate recordkeeping, prepare financial statements, and manage compliance with tax and reporting requirements.
- Controllers oversee day-to-day accounting operations, enforce internal controls, review financials, and monitor budgets to stay on track and maintain financial integrity.
- CFOs look ahead by analyzing trends, evaluating risk, forecasting cash flow, and shaping the financial strategy that supports long-term growth.
|
ROLE |
PRIMARY FOCUS |
TIME HORIZON |
KEY OUTCOMES |
|
Accountant |
Accuracy & Compliance |
Past |
Reliable Records, Tax Compliance |
|
Controller |
Historical Review, Operational Oversight |
Past & Present |
Budget Control, Reporting |
|
CFO |
Strategy & Forecasting |
Future |
Growth Planning, Risk Management |
A fractional CFO bridges these roles, combining hands-on understanding of your books with the strategic foresight to guide decisions at the leadership level.
What are the responsibilities of a fractional CFO?
Unlike traditional accounting functions that focus on historical data, a fractional CFO uses forward-looking tools and analysis to help you plan. Common responsibilities include:
- Developing financial forecasts and cash flow projections to anticipate future needs.
- Building budgets aligned with growth and profitability goals.
- Creating KPI dashboards that measure what truly drives performance.
- Providing business coaching and scenario planning to help leadership teams prepare for multiple outcomes.
A fractional CFO doesn’t just report numbers; they interpret them. By identifying your key financial and operational drivers, they monitor performance and provide actionable recommendations that improve outcomes.
For example, a CFO might uncover trends in cash conversion cycles, margins, or customer acquisition costs that reveal where profits are leaking, or growth is accelerating. With this information, they help leadership adjust pricing, operations, or investments to improve results. In short, a fractional CFO helps ensure every decision is supported by data, not guesswork.
When should I consider a fractional CFO?
Not every company needs a full-time CFO, but growing businesses often reach a point where higher-level financial strategy becomes essential. You may be ready for fractional CFO support if:
- You’re preparing for significant growth or an ownership transition.
- Cash flow management has become challenging or unpredictable.
- Leadership needs forward-looking financial insight for decision-making.
- You’re seeking greater visibility into performance drivers and profitability.
If your accountant or controller is focused on compliance but not long-term strategy, a fractional CFO can bridge that gap.
Gain CFO-Level Insight with Lutz
At Lutz, our Outsourced Accounting and Client Advisory Services team delivers executive-level financial insight to help you strengthen performance and plan for what’s next. From building forecasts to refining financial systems and strategy, we’ll work closely with your leadership team to align decisions with your long-term goals. Contact us to learn more.
- Woo, Discipline, Analytical, Arranger, Communication
Susan Tieken
Susan Tieken, Client Advisory Services Manager, began her career in 2017. Through her experience, she has built a solid foundation in accounting and financial services, focusing on workflow enhancement and financial reporting.
Providing comprehensive outsourced accounting solutions, Susan manages clients' day-to-day financial operations, including bank reconciliations, financial statement preparation, and technology integration. She helps businesses streamline their accounting processes while providing strategic insights for informed decision-making. Susan values building trusted partnerships and leveraging her problem-solving nature to help clients focus on growing their businesses rather than managing their books.
Susan lives in Omaha, NE, with her husband Tanner, daughter Brooklyn, and their dog Walter. Outside the office, Susan enjoys running and cheering on the Huskers.
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