Tyler Hohenstein and Ryan Wade

Growing a startup takes more than a great idea. It takes intentional decisions around how to structure your business, taxes, hiring, and operations. Whether you're just getting started or gearing up to scale, here are areas to focus on early:
Choose the Right Structure
Your business entity determines how you're taxed, how you raise money, how liability is handled, and how easy it is to grow. It's one of the most important early decisions, and one of the hardest to undo, so it's worth taking the time to get it right.
- Sole Proprietorship - Easiest to start and manage, but offers no legal separation between you and the business. Income is reported on your personal return (Form 1040 Schedule C), typically due April 15.
- Partnership - Involves two or more owners sharing profits, losses, and responsibilities. It is often used for joint ventures or family businesses. Typically files Form 1065, due March 15.
- Limited Liability Company (LLC) - Offers flexibility and liability protection with pass-through taxation and is a popular choice for many startups. May file as a sole proprietorship, partnership, or corporation, depending on structure. Returns due March 15 or April 15.
- S-Corporation - Avoids double taxation by passing income through to shareholders, but has ownership and compensation restrictions. Files Form 1120S, due March 15.
- C-Corporation - Allows for multiple classes of stock and outside investment (VCs, etc.) but is subject to double taxation unless structured carefully. Files Form 1120, due April 15.
Nebraska Credits & Incentives
CREDIT |
SUMMARY |
FORM OR FILING NOTES |
ImagiNE Nebraska Act |
Tiered incentives for businesses creating jobs and investing in Nebraska |
Application through Nebraska Department of Economic Development |
Nebraska Research Tax Credit |
Additional credit for qualified R&D, especially with Nebraska colleges/universities |
Claimed in conjunction with federal R&D credit |
ImagiNE Nebraska Act |
Nebraska incentive for job creation/investment |
Application through Nebraska Dept. of Economic Development |
Nebraska Microenterprise Tax Credit |
Refundable 20% credit for businesses with 5 or fewer employees on eligible investment |
Application through Nebraska Department of Revenue |
Nebraska Prototype Grant |
Up to $150,000 in matching funds to develop a working prototype |
Requires technical feasibility report; apply via Nebraska Department of Economic Development |
Federal Credits & Incentives
CREDIT |
SUMMARY |
FORM OR FILING NOTES |
R&D Tax Credit |
For qualified research, development, or software costs |
IRS Form 6765 |
Section 179 Deduction / Bonus Depreciation |
Allows immediate expensing of qualifying equipment |
Use Form 4562 to claim deduction |
Energy Efficiency or Renewable Credits |
For businesses that install eligible energy systems (Solar panels, wind turbines, LED lighting, etc.) |
Federal: Form 3468; State programs vary |
Work Opportunity Tax Credit (WOTC) |
For hiring individuals from targeted groups |
IRS Form 5884; requires pre-screening and certification |
Accessibility Credit |
Helps cover accessibility improvements for disabled individuals |
IRS Form 8826 |
Understand & Track Your Startup Costs
Not all startup expenses are created equal. Knowing which ones are deductible (and how to classify them) can help you maximize savings and avoid issues down the road, especially when it comes time to file your taxes or seek investors.
STARTUP COSTS |
DEDUCTIBILITY |
NOTES |
Legal fees for business formation |
Amortized over 15 years (first $5,000 may be expensed) |
Up to $5,000 deductible in year one; balance amortized |
Licenses and permits |
Expensed |
Costs to operate legally are deductible |
Website development |
Amortized over 15 years (may qualify for Section 179 deduction) |
Design and development costs may be amortized if capitalized |
Marketing and advertising |
Expensed |
Advertising before launch may be treated as startup cost |
Office supplies and equipment |
Depends on item; may be depreciated or expensed |
Large equipment may need to be depreciated |
Initial inventory |
Not deductible until sold (COGS) |
Only deducted when sold; treated as inventory |
Software subscriptions |
Expensed if ordinary and necessary |
If used before operations begin, may be part of startup costs |
Market research expenses |
Amortized over 15 years as startup cost |
Considered investigative costs; generally amortized |
Consulting or professional fees |
Amortized over 15 years as startup cost |
Accountant, legal, or tax setup help fall here |
Wages paid before launch |
Amortized over 15 years as startup cost; not deductible as wages until business begins |
IRS requires business to be active before wages are deductible |
Map Out Your Cash Flow
Cash flow can make or break your business, especially with seasonality, large capital investments, and slow customer payment cycles.
Common Startup Cash Flow Challenges
- Large upfront costs (equipment, land, permits, technology)
- Seasonal sales cycles vs. year-round fixed expenses
- Delays in receiving grants or investor funding
- Regulatory or approval timelines (e.g., FDA, USDA, EPA)
What to Include in Your Cash Flow Projections
- Fixed Expenses - Rent, insurance, software subscriptions
- Variable Expenses - Labor, materials, fuel, utilities
- Capital Investments - Equipment, machinery, facility build-outs
- Revenue Timing - Payment schedules, seasonality, grant cycles
- Reserve Funds - 3–6 months of expenses set aside for unexpected needs
Create Monthly Projections for at Least 12–18 Months
- Base Case - Conservative forecast
- Best Case - Faster growth or lower costs
- Worst Case - Delayed revenue or unexpected expenses
Grow Your Team with Purpose
Early hiring decisions have a major impact on your financial health and operational flexibility. Focus on building a lean, high-impact team that supports your growth without overextending your budget.
- Start with roles that directly drive revenue or reduce your workload - For example, a sales rep, operations lead, or production manager may deliver more immediate ROI than administrative roles.
- Consider outsourcing high-skill roles - Fractional support (CFO, IT, HR) gives you expert insight without the cost of full-time staff. While most early-stage companies aren’t in a position to take this step right away, you may need to during a capital raise to stay compliant with financial and legal requirements.
- Create a hiring plan tied to your financial projections - Forecast headcount growth alongside revenue and funding milestones, and avoid hiring based on gut feel.
- Don’t underestimate culture fit and adaptability - Early team members will shape your company’s values and processes. Look for people who can wear multiple hats and evolve with your business.
Use the Right Tools From the Start
Start by investing in the right tools early on that solve immediate pain points. Look for platforms that integrate well together and support automation as you grow.
Core Business Function Tools:
- Accounting + Payroll - QuickBooks, Gusto, ADP
- Inventory + Order Management - SOS Inventory, Sortly
- Reporting + Forecasting - Fathom, LivePlan, Microsoft Excel
Ag-Specific Tools:
- Farm Management Software - Granular, Conservis, Traction - for planning, budgeting, and tracking inputs
- Equipment + Asset Tracking - Trimble Ag Software, AgLeader
- Supply Chain + Compliance - CropTrak, FarmLogs - for traceability, certifications, and harvest data
- Weather + Field Insights - Climate FieldView, John Deere Operations Center
Partner with Lutz To Drive Growth
Lutz is your trusted business partner, providing support and guidance every step of the way. Our suite of tailored business solutions for the agribusiness industry creates a solid foundation for growth and scalability. From entity selection and setup to cash flow management, employee compensation tactics, and technology consulting, we will help you develop a unique strategy that drives your company forward. Contact us to learn more or get started.

- Achiever, Learner, Individualization, Arranger, Relator
Tyler Hohenstein

- Strategic, Individualization, Futuristic, Ideation, Arranger
Ryan Wade
Ryan Wade, Tech Director, began his career in 1996. With a well-rounded background spanning finance, marketing, and technology, he brings a strategic mindset and a deep understanding of how to align modern solutions with real business needs. His experience across industries allows him to connect the dots and deliver practical, value-driven outcomes for clients.
Bringing a unique blend of technology expertise and business experience, Ryan works alongside clients and internal teams to identify and implement solutions that streamline operations and support long-term growth. His responsibilities include guiding software selection, modernizing outdated systems, implementing automation, and enhancing reporting capabilities.
At Lutz, Ryan leads the ongoing development and support of ThreadWorks, the firm’s secure, centralized document management platform that streamlines document exchange and improves the overall client experience. He also serves on the firm’s Tax and Audit Policy Committees, contributing to innovation efforts that improve service delivery across divisions. His ability to think strategically and bring structure to evolving initiatives continues to drive progress across the firm.
Ryan lives in Omaha, NE, with his wife, Tiffany, and children, Ethan and Veronica. Outside the office, you can find him playing guitar, golfing, working out, and being a loyal Jaysker.
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